#DigitalMarketing: AI and machine learning

Platinum Seed recently appointed Ally Behr as design director, as part of its strategy to expand its service offering and leadership team. Behr is responsible for the conceptualisation and execution of digital touch points for clients. She has worked on a multitude of international brands in a variety of environments, from conceptualising through-the-line campaigns, to operating within specialised teams that built complex products. Prior to joining Platinum Seed, Behr was an art director at Ogilvy & Mather, senior creative and user experience designer at Gloo. Artificial intelligence and machine learning is definitely the trend everyone is talking about, even though it been a part of our daily lives for years, from predictive text to chat bots.