Google unveils machine learning ad tool

This story was delivered to BI Intelligence "Digital Media Briefing" subscribers hours before appearing on Business Insider. To be the first to know, please click here. Google unveiled Auto ads, a new ad unit for AdSense, its ad placement service for publishers, to help publishers streamline ad placement on their pages. Auto ads use machine learning to determine potential ad locations, types, and number of ads, while preserving the user experience, according to Google. Auto ads include formats like in-feed, display, and full-screen mobile ads, and can be integrated into publisher pages with a single line of code.