How advancements in artificial intelligence will impact content marketing

From content strategy and audience targeting to SEO and email writing, a wide variety of activities performed by marketers every day will be intelligently automated to a certain degree in the near future. Honey Singh, CEO, #ARM Worldwide writes a few ways in which you can use artificial intelligence and strengthen your marketing strategy. Back in 1950, Alan Turing, the English logician and computer scientist, posed the question: "Can machines think?" Since then, computers have done everything; from defeating a Russian chess grandmaster to writing a sci-fi screenplay. The way AI has entered our lives and changed our perception tells us a lot about what the future holds for us.