Why you should pay attention to Conversational Commerce

In an article published by Customer Think (http://bit.ly/2w3vhGy), Amrita Bhattacharyya writes: "Conversational Commerce refers to using natural language within a messenger application (Messenger, WhatsApp, WeChat, and others) or using voice assistants (Siri, Amazon Alexa, and others) to interact with a business for an inquiry, purchase, or customer service." Conversational Commerce enables a person to, quite literally, message their refrigerator! For example, you would text your refrigerator "Do we have milk?" Using a combination of artificial intelligence and natural language processing (NLP), your refrigerator would text you back "Yes, but at your current rate of consumption, it will be gone tomorrow. Would you like me to place an order with Peapod?"