How AI is Transforming Affiliate Marketing - ReadWrite

The spending on marketing automation has been increasing steadily over the last few years. By 2023, the AI segment may hit the $25 million mark. AI will also reflect the spending strategy of about 55 percent of marketers. Also, it reflects the smaller picture of the AI market; it is all set to reach the threshold value of $190 billion by 2025. Thus far, companies have benefited immensely from their investment in artificial intelligence (AI) and machine learning (ML).