MoviePass founder tests app that awards free tickets to users spied on by facial recognition cameras

The co-founder of MoviePass has developed a new idea to get people to the theater. Called PreShow, users would be able to earn free movie tickets if they agree to watch advertisements for blocks of time between 15 and 20 minutes. There's also another, creepier, twist to the proposed app: It will only unlock with facial recognition and it also tracks your gaze using facial recognition technology to make sure you're actually watching the ads, according to CNET. A MoviePass co-founder has developed a new idea to get people to the theater. PreShow is being developed by MoviePass co-founder Stacy Spikes, who stepped down as CEO of the beleaguered ticketing company in 2016.