Amazon paid $90 million in deal for energy-efficient chips

Amazon.com Inc paid about $90 million to acquire the maker of Blink home security cameras late last year, in a secret bet on the startup's energy-efficient chips, people familiar with the matter told Reuters. The deal's rationale and price tag, previously unreported, underscore how Amazon aims to do more than sell another popular camera, as analysts had thought. The online retailer is exploring chips exclusive to Blink that could lower production costs and lengthen the battery life of other gadgets, starting with Amazon's Cloud Cam and potentially extending to its family of Echo speakers, one of the people said. Amazon views its in-house devices as key to deepening its relationship with shoppers. The Blink security camera (pictured), which hit the market in 2016, did not require a power cable like many rival products, making it easier to place around users' properties.