AI becomes a political "super-weapon"

Innovations in artificial intelligence are making it faster and cheaper for political campaigns to identify, turn out and extract money from voters. The big picture: Consultants for both major parties are hoovering up voter data to hone advanced fundraising and persuasion tactics. These data tools are especially useful in down-ballot local races. What's happening: A host of consultancies are now marketing their use of AI and machine learning to boost political clients. What they're saying: "This is a super-weapon that Democrats have," boasted Martin Kurucz, Sterling's managing partner, who says his firm has worked with about 1,000 Democratic campaigns and political committees.