The Rise Of The Chatbot: 10 Easy Tips For Launching Your Own

Communicating with customers is at the top of many a business' list of things to do right. Point of contact can make or break a company, so setting up easy, quick engagement strategies is paramount. But still, many large companies are using email or telephone as their main contact strategy, even though messaging has been proven to be much preferable for billions of people. Those companies in the know have started to use chatbots to field the FAQs and cut down call center times, but chatbots can be limited in their use cases and complicated to set up. Palo Alto company OwnerListens has bridged the gaps in chatbot marketing strategy by linking them with already existing messaging platforms, helping businesses and customers instant message with each other safely and at scale. I was able to speak with Adi Bittan, Founder and CEO of OwnerListens, to get her advice on the biggest challenges with chatbots, and how to circumvent them.