Amex adds new Messenger payment feature

American Express introduced an "Add a Card" feature to its Amex Bot in Facebook Messenger, which will enable eligible US consumers to make purchases on the social media website. These card members will be able to effortlessly make purchases in games and on shop sections of business pages and participate in Messenger commerce experiences. This added feature will help bolster Amex's chatbot offerings, which already includes giving users notifications about balances, benefits, and recent purchases. The bot will keep Amex engaged with its consumers at their convenience. Using a chatbot is aiding Amex in engaging customers.