Where Artificial Intelligence (AI) in travel could take us

With Google's AI winning a convincing series of GO games, and warnings for an AI overlord making it to the media on a regular basis, the question is not whether artificial intelligence is going to affect travel, but how. Looking at digital transformation in the past, it's safe to say at this time that AI would not replace travel services but rather enhance them, add value and perform tasks it simply does better and faster than us mere humans. Just look at the way we are handling big data for Business Intelligence, for example, or how the Internet of Things is already shaping travel. This is a short but very insightful round-up of a panel discussion on travel with AI experts, including people from IBM's Watson. It gives good examples of how AI can and is already enhancing our travel experiences. Not directly related to travel, but highly relevant still, this article analyses the hurdles to take when using AI as bots to improve personalisation.