Consumers Confused About Artificial Intelligence

Most consumers don't really know what artificial intelligence (AI) does, and the basic misunderstanding has some fearful of the technology. In a survey of 6,000 customers in six countries, the findings from Pegasystems study released this week found that consumers are hesitant to embrace AI devices and services. Some 36% are comfortable to engage with businesses using AI even if it results in a better customer experience. About 72% said they have some sort of fear about AI, with 24% worried about robots taking over the world. Only 34% of survey respondents thought they had directly experienced AI, but when asked about the technologies in their lives, the survey found that 84% use at least one AI-powered service or device such as virtual home assistants, intelligent chatbots, or predictive product suggestions.