As online dating goes into 'salvage mode', can AI solve all its problems?

Bumble has abandoned its proposition that women make the first move - and is about to ditch the swipe. Bumble has abandoned its proposition that women make the first move - and is about to ditch the swipe. As online dating goes into'salvage mode', can AI solve all its problems? Dating apps such as Bumble forced to adapt as'swipe fatigue' grows B umble was supposed to be different. When it launched in 2014, it offered women a simple proposition: if you matched with a man, you had to make the first move. The rule was meant to make online dating safer and less intimidating, while giving women control over who got to speak first.