Machine Learning & Behavioral Analysis Determine Social Selling Leaders

Machine learning and predictive behavioral analysis are two practices having a decisive impact on a number of industries, as this article published by The Business Times points out. In the public safety sector, the analysis and correlation of massive amounts of data allows for the identification of behavioral trends, which in turn enables law enforcement agencies to predict and anticipate crises. Meanwhile, in the healthcare industry, genetic information and big data are used to provide customized treatment for patients. As for FinTech companies, they are harnessing disruptive technologies in order to develop innovative solutions that build a previously unattainable level of connection with customers. These industry-specific examples all have one thing in common: they are cases in which data is used to analyze and improve on past activity.