No-Code AI In Marketing: A Shift In Mindset?

I started my marketing career at the end of the 2000s. At that time, the digital marketing landscape was scarce and full of uncharted waters. A lot of decisions were based on gut feeling, and the cost of human error was high. There were no solutions in place for many marketing needs due to the lack of technology, so we had to swelter a lot to create kludges and workarounds (while this sparked a lot of creativity, it also significantly slowed down our execution). At that time, we, marketers, could only dream of having someone build a one-stop-shop solution that would automatically analyze all of our campaign data and provide actionable recommendations based on that data.