Predict Customer Churn with Gradient Boosting

Customer churn is a key predictor of the long term success or failure of a business. But when it comes to all this data, what's the best model to use? This post shows that gradient boosting is the most accurate way of predicting customer attrition. I'll show you how you can create your own data analysis using gradient boosting to identify and save those at risk customers! Customer retention should be a top priority of any business as acquiring new customers is often far more expensive that keeping existing ones.