PullString unveils all-purpose intelligent conversation platform

As the automated, intelligent conversation settles into its role as a major marketing channel, a variety of chatbot authoring platforms have made their entrance. This week, a new one promises to be "the most complete conversational computing platform available." The PullString Platform, based on technology previously employed for Call of Duty's Lt. Reyes chatbot on Facebook Messenger and Mattel's Hello Barbie doll, is now open to the public after five years of development. The company, formerly called ToyTalk, was founded in 2011. About a quarter of the 40-person staff for the San Francisco-based company came from the animation studio Pixar, and the intent is to provide a platform that goes beyond chatbots.