A Marketer's Guide to Artificial Intelligence in 2019

DALLAS, March 6, 2019 /PRNewswire-PRWeb/ -- It's no secret that now that artificial intelligence, or AI, is on the scene, things are a bit more complicated than they once were when it comes to brains, smarts, thinking and marketing. Savvy marketers know they need to get ahead of this technology (or at least up to date), but many are unsure as to where they should jump in. With that in mind, Koeppel Direct, the Dallas-based direct-to-consumer advertising agency, has put out an infographic, "A Marketer's Guide to Artificial Intelligence in 2019." The infographic was created to help guide those who are ready to truly understand AI in an effort to expand their market insight, better target the right demographics and give a nice boost to day-to-day customer care. "We know from the recent CES 2019 that AI is quite the big deal this year and going forward," said Peter Koeppel, the agency's president and founder.