How A.I. Will Teach Your Brand to Talk

Both Apple and Amazon now allow third parties to build their own brand-specific voice technologies on their respective products, Siri and Echo. These are huge steps forward in artificial intelligence (AI) based conversational interfaces or'chatbots' that will make computing a more effortless and intuitive part of our world. Microsoft was also recently in the news, but not in the way they had hoped. Their release of a chatbot named Tay, an AI designed to become smarter as more users interacted with it, was hijacked to spout hate speech. Microsoft created Tay to learn how AI programs could interact with users in casual conversation and, over time, learn from that interaction--just like people do.