A new age of Machine Learning is here

As creepy clowns dominate the headlines and my email inbox fills up with pumpkins and ghouls it can only mean one thing -- this is Halloween. It seems like every retailer out there is trying to jump on the Halloween ghost train, and it's no wonder, with the NRF annual survey predicting spend in 2016 will hit $8.4bn, the highest in the survey's history. Even in the UK, where Halloween has always played second fiddle to the more traditional Bonfire Night, Halloween is the new holiday to back for retailers, now the second biggest party night after New Years Eve (Guardian, October 2015).