The Ultimate Guide to Messenger Marketing & Facebook Chatbots

These days, marketing online is tough. Competition is fierce, and sometimes it feels like you have to fight tooth and nail for every new customer. Maybe you're looking for a new communication channel that isn't already saturated with marketers. Because Facebook Messenger Marketing is in prime position to become the world's #1 marketing channel in the coming years…and the companies who become early adopters of this fast-growing channel are going to have a serious advantage over their competitors. If you want to come out ahead as the world moves away from email and toward messenger apps, this guide is for you. Read on to discover why messenger apps are so huge (and why they're going to continue growing), how to use them to grow your business, and finally get a step-by-step walkthrough of the industry-leading software for Facebook Messenger Marketing--ManyChat. To make this 6,000 word post on Messenger Marketing even better, use this index to navigate different sections of the post--or feel free to scroll:). The way people communicate is changing in a big way. Just compare the way you communicate today with the way you did 10 or 15 years ago. If you're like most people, you have shifted away from email and phone calls and toward SMS and messenger apps. Like everyone else, you probably prefer communication that is convenient, instantaneous, and always at your fingertips. And, because most of us use our smartphones as our primary PC (not to mention our primary source of contact with others), we prefer communication that is smartphone-friendly.