Artificial Intelligence: 4 ways AI is changing the marketing game - Phrasee

For many, the term AI still conjures up images of robot butlers and malicious computer programs. In truth, however, artificial intelligence is already being used all around us, although its potential may not be fully understood by all marketers just yet. Now we can get back to looking at how artificial intelligence is changing marketing. We're just beginning to realise the possibilities artificial intelligence offers to marketers. But we do already know that there's almost infinite potential to what AI can bring to the table.