Credit Union Australia feeling Rosie with Flamingo AI insurance chatbot

Credit Union Australia (CUA) has turned to Sydney-based artificial intelligence (AI) firm Flamingo AI to pilot its chatbot Rosie in its CUA health insurance business. Under the agreement, Flamingo's cognitive virtual sales assistant, Rosie, will be piloted by CUA Health to provide a service for potential new members visiting its website, assisting the user from the quote stage, through to the point of sale. CUA Health CEO Philip Fraser says: "Consumers are becoming more financially and technologically savvy and there is an ever increasing number that prefer the convenience and accessibility of a digital sales channel." To placate any human anxiety, he adds: "This channel is certainly not a replacement for our human service team – rather it provides us with a huge opportunity to grow our health member base by lifting the number of quote requests that are followed all the way through to taking out a policy." After a period of "learning" the commonly asked questions and answers, Rosie will be deployed on the CUA Health web channel for a three-month pilot, expected to kick off in the next few months.