Tay, Microsoft's AI Chat Bot With 'Zero Chill,' Could Become Customer Service Rep

Search marketers turning a blind eye to artificial intelligence might want to take a closer look. On Wednesday Microsoft introduced Tay, "an artificial intelligence chat bot" that could become the customer service host on the next Web site you visit. Her Twitter profile reads: The official account of Tay, Microsoft's A.I. fam from the internet that's got zero chill! At its core, what is a search engine? It's artificial intelligence based on natural language pulling information from across the Web from learnings to provides information back to the person who queries the question.