#IMCConf 2017: The artificially intelligent business of big data

This week we find out what's really going on behind the selfie with Gary Willmott and Anton Moulder, co-founders and managing partners of Cape-based digital product studio, Urbian... Inspired by the imagination of children, Net#work BBDO and visual effects and animation agency Sinister Studio applied technology to advertising to create a virtual reality (VR) campaign for Mercedes-Benz South Africa...