5 Ways Artificial Intelligence Will Continue to Shape Marketing

In 2018, artificial intelligence began making its virtues clear to the marketing industry in tangible ways. So, what does AI have in store in 2019? The fact that consumers habitually juggle content streams has long been a thorn in marketers' sides. This year, marketers can expect some relief because AI is great at quickly making sense of convoluted data sets. AI will make it easy for marketers to track consumers' moves across platforms and channels.