Part 1: Artificial Intelligence Defined Deloitte

Various publications claim that AI knows what we want to buy, that it can create Netflix series, cure cancer, or that it eventually take our jobs or even destroy mankind (2). The problem–and at the same time opportunity-with the label AI is that its definition is not rigorous and very broad. A person living in the 1980s would probably consider the navigation system of our car as a form of Artificial Intelligence, whereas nowadays we don't. We see the same happening with speech and image recognition, natural language recognition, game engines and other technologies that are becoming more and more common and embedded in everyday technology. On the other hand, various technology solution providers are rebranding their existing solutions to AI to take advantage of the huge hype in the market, to attract press coverage.