Tips for building better chatbots - IT-Online

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Want your chatbot design to deliver genuine customer engagement? Build it properly, writes Matt Grobler, pre-sales engineer at Inovo. Well, not unless they've been integrated intelligently and strategically to create a seamless customer journey. By 2022, Gartner predicts that 70% of customer interactions with businesses will involve emerging technologies such as machine learning (ML) applications, chatbots and mobile messaging. Chatbots are a bit like magic in that they are powerful tools in the right hands.