What Do Bots Mean for Insurance? - Insurance Thought Leadership

As odd as it sounds, chatbots can let customers communicate in a natural way with companies and greatly enhance the experience. As customers increasingly demand a better experience when they interact with companies, including insurers, help is coming from a counterintuitive source. It turns out that one of the best ways to be more personal is through… robots. More precisely, the answer is turning out to be chat robots, or "chatbots." People don't like having to phone call centers and wade through that phone tree -- "Para continuar en espanol, oprima uno… For billing, press 2; for…."