AI Learning Algorithms Find Your New Target Groups - ReadWrite

Although artificial intelligence does not replace human marketing teams, it does support employees in controlling campaigns or even in content marketing. In the future, AI could increasingly displace a popular means of expressing branding: emotions. One change will be to localize marketing measures, even more, pushing to make the distribution of content production decentralized; accompanying this action by an organic reduction in personnel. Eventually, however, algorithms will replace only part of the marketing efforts. Although the news about AI has far less impact than previously thought, AI will dramatically change marketing.