4 Ways Conversational Artificial Intelligence Is Better than Chatbots

While chatbots are extensively being used by companies to engage and interact with their customers, yet another technology, conversational artificial intelligence (AI), is gaining popularity, and promises to take over chatbots soon with its clear advantages over them. Businesses are constantly reinventing the way they interact with their customers to keep them interested in their products. While chatbots served this purpose for a while, businesses are now looking to provide their customers with more engaging and personalized experiences, and conversational AI might just be the solution they are looking for. Conversational AI is an integration of technologies that makes it possible for people and machines to have successful verbal and written exchanges. Conversational AI functions by identifying a user's speech or text communications to understand their intentions and provide automated responses.