Cannes Lions 2016: Artistic intelligence

Cannes – Saatchi & Saatchi has released a music video created solely using artificial intelligence (AI). The work, shown at this year's Saatchi & Saatchi New Directors' Showcase in Cannes, was conceived, filmed and edited solely using AI. A range of technologies collaborated on its creation, including IBM Watson, Affectiva's facial recognition software and Microsoft's Rinna. The advertising agency's staff had no creative control. In an updated example of the Turing test, the work was shown alongside 18 human entries without the audience being informed which one was machine-made.