'Dead reyt': The love letter to Yorkshire making gamers cry laughing

Will and James, who provide voices for many characters in the game, say the distinctive script came naturally as they developed it. "The more we worked on it, the more we started drawing out characters that just sounded more and more like us, because we're doing it in our voices," says Will. The video games industry has been criticised for becoming more risk-averse and leaning into sequels and remakes as the cost of making blockbuster titles has increased. James and Will admit that a lot of publishers were "sceptical" when they pitched their unique project to them. "I think part of that was we were obviously trying to shirk traditional game design," says Will.