White-label voice assistants will win the battle for podcast discovery – TechCrunch

Americans are bored, housebound and screened out. This has created a golden opportunity for audio as consumers turn to podcasts, voice assistants and smart speakers – often at the same time. Roughly 128 million Americans use a voice assistant at least once a month. Smartphones account for most voice assistants, but there are also nearly 160 million smart speakers in American homes. One of the hottest forms of audio content is, of course, podcasts.