The bot playbook -- Chatbots Magazine

Organizations create style guides to capture the rationale of their design decisions and help other teams build great experiences. You might have read gov.UK's service manual or the U.S. Digital Services Playbook. I wanted to do the same for chatbots build on the Facebook's messenger platform. At Sure, we are creating an online assistant that helps you find food and drinks that are better for yourself and the planet. It is still very early days for bots, so I wanted to take the opportunity to share some of our early learnings.