Facial Recognition In Retail -- Digital Innovation -- Tech Journal

The covid-19 implications coupled with customer expectations have raised the need to go digital. As a result, retail stores have become experience centers than just store outlets in the digital transformation era. To provide an engaging customer experience and boost the marketing strategy, facial recognition has brought a whole new level of advancement in AI technologies. The Allied Market Research Report states that the "facial recognition market will reach $16.74 billion by 2030." And don't you find it fascinating if shoppers pay the bill at check-out by just representing a face, not any card or wallet?