The Future of Marketing: Can AI and Humans Coexist?

Social media, digital marketing, and artificial intelligence are transforming the way businesses market themselves. With more than 2 billion people on Facebook, Twitter, Instagram, and so much of our internet traffic being created by bots in 2020--you have to wonder if Digital Marketing will be human or AI-driven in the future? Digital Marketing is transitioning from a business strategy to an industry where humans can coexist with Artificial Intelligence. That said, let's not forget about the serious darkside of Ai generated content manipulating public opinion and spreading misinformation. How does your current marketing stack up against this vision of Digital Marketing in 2022?