Apple Working On Siri Improvements After Acquiring AI Startup Inductiv

Siri has been taking orders and answering questions far longer than other voice assistants in the market today. Apple launched the helpful feature in 2011 along with the iPhone 4S, way before Amazon could introduce the world to Alexa, and also before Google could launch the Google Assistant. Years later, despite being known as Apple's voice assistant for iPhones, HomePods and more, Siri remains considered as "lagging behind" other digital assistants, Business Insider reported. The Cupertino tech giant's latest acquisition, however, indicates that the company wants to deal with that. According to a report from Bloomberg, Apple recently acquired Inductiv Inc., a machine learning startup that has the technology to help improve Siri.