With Startups And Big Data, Airbnb Hosts Take The Human Out Of Pricing - Crunchbase News

Travel planning can be time consuming and frustrating. With constantly fluctuating prices, securing the cheapest flights and hotels seems more like an urban myth. But it's not just big providers that may struggle with setting the right price. Airbnb hosts face the same uncertainty in how to set flexible listing prices in response to changing market demands. The fancy economic term for this dilemma is "dynamic pricing," and several startups, along with Airbnb itself, have tapped into the market. One of the startups working to bring dynamic pricing to the masses, Wheelhouse, builds its pricing model on "over two dozen factors," according to its help page.