Why We Should Stop Worrying About A.I. (And Start Worrying About Data)

The one-two punch of data and artificial intelligence are in the midst of transforming the world as we know it. But how do we make sure that the new world that emerges in their wake is one we'll want to live in? A big part of the equation is ensuring that consumers' data is handled properly. Speaking on a panel at Fortune's Most Powerful Women Summit in Laguna Niguel, Calif. on Monday, Clara Shih, CEO and co-founder of Hearsay Systems, offered a straight-forward, four-point system for doing just that: Let people know what information will be used and how. Be clear about when people can opt in or out of having their personal data collected.