Competing in an AI-driven world - Harvard Business School Digital Initiative

"The attention around AI tends to focus on the latest technologies," Iansiti argues, "but the firms that are thriving have harnessed the subtle, inherent power of AI to break down traditional operational constraints, capture new value, and accelerate growth and innovation." What sets AI-driven firms apart is their ability to avoid the inefficiencies and bottlenecks that plague growth when complexity -- primarily caused by humans -- outstrips organizational capacity. These firms strive to construct a model for operational execution that does not require human intervention (ideally, no real-time "human bottlenecks"). In the new digital operating model, most operational tasks circumvent humans entirely. The ultimate aim is to automate and digitize as many operational processes as possible to take advantage of digital reliability and scalability.