The future of content is autonomous London Business News Londonlovesbusiness.com
SDL a global leader in content creation, translation and delivery, today calls on brands to rethink current content strategies, and prepare for a digital future where content supply chains are autonomous, machine-first and human optimized, for greater impact with worldwide audiences, across any language and device. Companies are struggling to handle the growing volume and velocity of content required to engage with global audiences. And it's expected to get worse: 93% say the content they produce will increase in the next two years. SDL's Enabling the Future of Content report addresses these challenges, offering insights on how companies can move towards an autonomous content supply chain of the future, capable of delivering any type of content to global audiences. Peggy Chen, CMO, SDL said, "Engaging with customers globally requires content, and lots of it.
Feb-19-2019, 14:27:23 GMT
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