The Google Versus Alexa War Is On at CES 2018

It's been a while since Google showed up in a big way at CES. The company's always in Vegas, of course: execs hold meetings with carriers and partners, and the halls of the convention center practically overflow with devices. For the last few years, that's been enough for Google. Its massive installation in the convention center parking lot includes a twirling slide and a ball pit. You can barely turn around without seeing a "Hey Google" billboard reminding you of the power of the company's voice-activated bot.