Amazon: AI To Drive Competitive Advantage

Everyone who follows the tech space knows that artificial intelligence ("AI") is one of the hottest area of investment. From my anecdotal experience, if you ask market participants to list who they think is the current leader in AI, most will say Google (NASDAQ:GOOGL) (GOOG), then followed by perhaps Microsoft (MSFT) or NVIDIA (NVDA). Being labeled an "AI" company helps these stocks attract incremental investors. However, it surprises me how few market participants recognize Amazon's (AMZN) leadership in AI. In my view, though impossible to quantify exactly, Amazon's AI investments and capabilities should sustain and increase its competitive advantage over time, leading me to believe that the stock has a much longer runway than what investors are giving it credit for. If I am correct, this also means bad news for Amazon competitors - this is particularly true in the retail space where competitive have invested little in AI technology by comparison.