Apple, Samsung expose Microsoft's real AI challenge (Hint: It rhymes with bust)

We're all wandering through the world searching for something to rely on. People and things let us down and so often it's the people who made the things inciting most of the disappointment. Also: Microsoft accidentally revealed why people don't trust tech companies So we're touchingly committed when we find people (or things) who somehow keep their promises and deliver. I'm driven to such depths of consideration because I've just read a treatise on loyalty. Well, less of a treatise and more of a rather large research project that examined the concept of brand loyalty.