AI can determine personal information through AR, VR users' motion data, studies say

Fox News' Eben Brown reports on how more companies are using A.I. technology to set retail prices based on data-driven supply-and-demand. People who participate in augmented and virtual realities are reportedly sharing more information than previously understood through motion data, according to researchers at U.C. Berkeley. In two studies published earlier this year, led by the university, authors found users can be identified using just minutes of their head and hand movements. Such data, which is collected, can be used to infer dozens of related characteristics, like age and disability status. "Users are revealing way more information than they think. And there's very little that they can do to prevent that," Vivek Nair, the studies' lead author and a Ph.D. student at Berkeley's Department of Electrical Engineering and Computer Sciences, said in a release.