How AI powers modern product lifecycle management

We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Product development has long been an elevated science with frameworks, rules and significant research work conducted to ensure the product in question is fit-for-market and valued for its price. But not every company is using the full suite of tools available to tap into the collective wisdom of the consumer base. Developing a product that can make or break your organization is too important to get wrong or approach without sufficient intelligence. While most organizations adopting a product engineering mindset approach their product development cycles with a structured framework, they may fail to analyze and incorporate deep insights from the billions of online conversations about products, companies, and trends.