Booz Allen and Conversable Explore Application of Artificial Intelligence and Chatbots

During the next five years, messaging will become the preferred path for customer and stakeholder interaction, ultimately displacing call centers and replacing or augmenting mobile apps. For commercial brands and government programs looking to extend and expand their customer base, they must satisfy this customer demand for next-gen messaging channels and rapid response. Booz Allen Hamilton (NYSE: BAH) and Conversable announced today a joint strategic focus to advance, test, and deliver world-class automated interactive messaging, tools, services, and experiences that fundamentally enhance and transform customer care in all channels. The days of commercial brands and federal programs spending millions of dollars and many years to launch an essentially single-use mobile application are coming to an end. Leading brands and programs will increasingly look to bots and automation in messaging to better analyze and understand customer requests, and reach out to new consumers who are rapidly becoming more adept and comfortable with executing commerce through more robust, tailored, responsive and secure messaging platforms.