In the AI wars, Google wants to change the world one 'Pixel' at a time - The Economic Times

By Sreeraman Thiagarajan Since Steve Jobs' version of Macintosh the one that was'the computer for the rest of us', to today's iPhone7, hardware devices are the strategy and cloud is a tactic at Apple. They build beautiful, pricey hardware around which a unified, controlled garden of ecosystem runs on cloud such as iTunes, Music and App store seamlessly. Google has been the antithesis of this philosophy, for Google cloud is the strategy and devices are tactics. Their revenues rake in from the likes of cloud powered products such as Search and YouTube and the devices on which it runs are a series of tactic, of which, the nitty gritties are mostly handled by OEMs like Samsung and LG. But, that has all changed for good with the launch of hardware from the house of Google - Pixel phones and Google Home.