Chatbot helps Tata Capital increase lead generation by 600% - ET CIO

Seeking competitive advantage through IT is a game Tata Capital is playing only too well. Not too long ago, the non-banking financial arm of Tata Group, launched a'myLoan'mobile app to make an intelligent and real-time assessment of the borrower's loan application via a highly sophisticated algorithm, using a mix of digital, social, financial and alternate data coupled with Machine Learning. The industry- first initiative was targeted at the under-served segments such as first-time loan takers who do not have a credit history. Tata Capital is using technology to run rings around its industry peers. Take, for instance, its online portal – cars.tatacapital.com,